2021

Stone Road


Brand Identity and Packaging
Design with Artcamp Team 

+ Publications
01. Graphis
Stone Road is a cannabis producer out of California, who “not only delivers sensations but an emotional experience.”

The designers’ aim was to capture the product’s beauty and translate it onto the packaging, so to accomplish this, they used a warm-toned color palette and gold foil for the logo to complement the natural sunlight, with bold florals inside that will catch consumers by surprise.
Photography of the northern California farm itself was used to visualize the brand’s promise of all-natural cannabis. The design stands out while delivering a memorable experience: not only does it feel luxurious, but the packaging’s simplicity makes the product the star. All in all, the design “eases the way to the journey with Stone Road.”